Archive | A RSS feed for this section

premium pricing, penetration pricing, economy pricing, psychological pricing, and promotional pricing

To post your Journal, click on the link above and respond to the Journal question within the \”write submission\” textbox. For detailed information on how to submit your assignment, go to the Submission Instructions page. Identify an example of each of the following terms: premium pricing, penetration pricing, economy pricing, psychological pricing, and promotional pricing. […]

Marketing mix Research Project

Marketing mix Research Project The marketing mix is used within the implementation of the marketing strategy. Please select one of the industries listed below, and search for information about the marketing mix used by at least two companies in your selected industry: •soft drink, •fast food/restaurant, •hotel, •cell phone provider, •banking, •automobile, •airline, or •entertainment. […]

Target Marketing Essay

Target Marketing Essay Choose a business-to-consumer (B2C) or business-to-business (B2B) company that uses target marketing. Then, you will need to complete the following list: •Briefly introduce the company you have chosen. •Gather examples of its activities and products that support its business model. Remember to properly cite and reference the sources of information you find. […]

Individual assignment: McFarlane Case

Individual assignment: McFarlane Case Individual assignment: McFarlane Case, p. 65 (Manning & Curtis): “Part One Video Case, Toying with Success: The McFarlane Companies” After reading the case, answer “Questions for Discussion” 1 and 2, providing evidence for points you make. Then, include a well thought-out and reflective 6 to 10-line personal conclusion. Submit your assignment […]

Multi-agency teamwork; importance of collaboration in a team environment

Multi-agency teamwork; importance of collaboration in a team environment Multi-agency working is about providing a seamless response to individuals who often have multiple and complex needs. Write a 2500-word reflective essay that addresses the following ; (1) explain why working across boundaries is critical to the well being of service users. (2) discuss the importance […]

Week 8 Learning Activities BMGT 364

Week 8 Learning Activities BMGT 364 Must post first. Learning Activity In the past weeks, you have completed various types of assignments that help develop skills that employers are looking for employees to have when hired. At the same time, the assignments were grounded in the course material of management Reflect on both the types […]

WEEK 8 Project 3: Implementing and Evaluating

WEEK 8 Project 3: Implementing and Evaluating Instructions Assignment 3: Implementing and Evaluating – The Future at Biotech Health and Life Products, Inc. (Week 8) Purpose The third assignment covers the last three functions of the P-O-L-C, Organizing, Leading and Controlling. You will look at the production floor through the lens of the organizing, leading […]

Week 6 Learning Activities BMGT 364

Week 6 Learning Activities Must post first. Learning Activity #1 – Theme 1 This week, we look at leadership from the manager’s perspective and explore the differences looking at leadership from a leader’s perspective. Managers focus on process, procedure, and implementation of the organization’s purpose. A manager\’s perspective is about getting the job done and […]

Week 5 Learning Activities BMGT 364

Week 5 Learning Activities Must post first. Learning Activity #1 – Theme 1 & 2 Fayol’s organizing function is demonstrated when management gathers and synchronizes the resources of the organization (people, capital, and physical) to complete the goals set out in the planning stage. One of the long-term goals set out by the Biotech’s strategic […]

Week 3 Learning Activities BMGT 364

Read critically and analyze the following scenario: Geraldine Barney Garrett, the granddaughter of Wilford Barney took over the reins of the R&D department of Biotech Health and Life Products (Biotech) in 1965. She had trained at the hands of her grandmother Wilford’s mother, Maria. Geraldine was a strong manager and developed the Research and Development […]

Translate »

You cannot copy content of this page