To post your Journal, click on the link above and respond to the Journal question within the \”write submission\” textbox. For detailed information on how to submit your assignment, go to the Submission Instructions page. Identify an assignment in this course that had a positive impact on you or significantly changed your perception about marketing. […]

Supply Chain and Logistics Management Watch the following video (just over 11 minutes) by clicking on the link below: MacNeil/Lehrer Productions (Producer). (1999). Your computer, your way: Dell and the direct sales model [Video file]. Retrieved from https://libraryresources.columbiasouthern.edu/login?auth=CAS&url=http://fod.infobase.com/PortalPlaylists.aspx?wID=273866&xtid=10070 Click here to view a transcript of the video. After viewing the video, answer questions 1 and […]

To post your Journal, click on the link above and respond to the Journal question within the \”write submission\” textbox. For detailed information on how to submit your assignment, go to the Submission Instructions page. Why do marketing professionals care about and participate in supply chain decisions? Do you think small business owners are at […]

Upload your assignment using the link provided. The assignment instructions can be found below and in your syllabus. For detailed information on how to submit your assignment, go to the Submission Instructions page. As the marketing manager of a large, national, and geographically dispersed organic food store chain, you are to create a marketing PowerPoint […]

To post your Journal, click on the link above and respond to the Journal question within the \”write submission\” textbox. For detailed information on how to submit your assignment, go to the Submission Instructions page. Identify an example of each of the following terms: premium pricing, penetration pricing, economy pricing, psychological pricing, and promotional pricing. […]

Marketing mix Research Project The marketing mix is used within the implementation of the marketing strategy. Please select one of the industries listed below, and search for information about the marketing mix used by at least two companies in your selected industry: •soft drink, •fast food/restaurant, •hotel, •cell phone provider, •banking, •automobile, •airline, or •entertainment. […]

Target Marketing Essay Choose a business-to-consumer (B2C) or business-to-business (B2B) company that uses target marketing. Then, you will need to complete the following list: •Briefly introduce the company you have chosen. •Gather examples of its activities and products that support its business model. Remember to properly cite and reference the sources of information you find. […]