Unit VIII Course Project Strategic Marketing Process You will need to create the Title Page, Implementation, and Control sections as the final components of this assignment. Compile the strategic sports marketing process written report by making suggested changes from professor feedback to previous components and adding the final components. You may use the template below […]

Unit VII Assignment Pricing and Placement Issues Create and submit a word document that identifies the possible pricing and placement issues for your client.  Product Issues (beginning with marketing goals for this element)  Promotion Issues (beginning with marketing goals for this element)  Pricing Issues (beginning with marketing goals for this element)  […]

Unit VI Assignment Executive Summary and Introduction Create and submit a word document for the executive summary and introduction sections of your paper. Executive Summary: Summarize a longer report or proposal, in such a way that readers can rapidly become acquainted with a large body of material without having to read it all. It will […]

Unit V PowerPoint Presentation Create a 5-7 slide presentation on a topic relating to sports products. You may use various sources including your textbook. Be sure to cite any sources you used in a reference slide with proper APA formatting. (Cover and reference slides are not included in the count). You may also use the […]

Market Selection Decisions Create and submit a word document that identifies the market selection decisions (dictates the marketing mix). Include the following:  Segmentation: identifying groups of consumers based on their common needs  Target marketing: choosing the segment(s) that will allow an organization to achieve its marketing goals  Positioning: fixing the entity in […]

Marketing Research Proposal Create and submit a word document of the marketing research proposal. The marketing research proposal should include the following:  Problem Statement: briefly describe a problem or an opportunity identified in the SWOT analysis.  Research Objectives: briefly describe the various types of information needed to address the problem or  Opportunity. […]

Organizational Objectives and SWOT Analysis Create and submit a word document describing the Organizational Objectives and Marketing Goals for your client. Be sure to include the following:  Organizational mission: a written statement about the organization’s present situation (Write a mission statement if the sports organization does not currently have one in place. If the […]

Unit I PowerPoint Presentation Create a 7-10 slide presentation on the sports and the entertainment industries. You may use various sources, including your textbook. Be sure to cite any sources used in a reference slide with proper APA formatting. (Cover and reference slides are not included in the count). You may also use the slide […]

Implementation Plan: Part 3 For the final assignment of this course, you will continue your work with the company you used in Unit IV and Unit VI. For the Unit VIII Project, you will complete the final components of your implementation plan. For Part 3, you will focus on the following points:  internal and […]

Implementation Plan: Part 2 In Unit IV, you started to create an implementation plan. You selected a company and analyzed their strategy and mission. In Unit VI, we will continue your work with this company and develop a SWOT analysis. Remember that a SWOT analysis identifies strengths, weaknesses, opportunities, and threats of an organization. This […]